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Sportsbooks Spend $21.4M in Week One NFL Ads, Season Total Could SurgeWritten by: Todd Shriber

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Week one of the 2021 NFL season is in the rearview mirror, and data confirms sportsbook operators holding advertising agreements with the league took advantage of those accords. The league’s approved sportsbook operator partners spent $21.4 million on advertising in the first week of the season. Prior to the start of the season, the NFL
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